The 10 commandments of responsive email

James reads his emails on the slick new iPhone. Sarah uses Gmail and loves her ageing Android too much to say goodbye. Bob’s at work, using Outlook on a desktop PC. We’re about to send all of them a message. And we know it’s going to look fantastic. Not just for these individuals but on the countless device and email client combinations out there. That’s because the mailing has been carefully developed from planning to execution with responsive design in mind. Nearly 70% of companies send responsive emails these days. But how many of them are doing so as effectively as they could be? Take a look at these ten rules to find out how your responsive emails stack up.…

Sublime text for email coding

Email coding is getting a better and more professional reputation and we are now starting to see tools made specifically for email coding, such as the new Litmus email builder. While this is an impressive and rapidly evolving tool the fact that is an online editor and not desktop app is still a deal breaker for me. While most email coders out there probably use Adobe Dreamweaver I know our peers in the Web Design industry often sneer and jeer at us email coders. Not only do we code in “gross” table mark-up but even our editor of choice (Dreamweaver) is super uncool. Well quite a while ago now I caved to peer pressure and made the switch to Sublime…

The toolbox of an Email Developer

After watching the amazing “How to Beat Email Clients with Email Hacks” panel talk by Brian Graves, Fabio Carneiro, and Kevin Mandeville at The Email Design Conference 2014, I was inspired to write a post about the tools I use to create emails. As a foreword, if you have any questions about any of the tools or features I mention below you can ask in the comment section at the end of the post, or, reach out to me on Twitter. Hardware Like a lot of people, I’m a big fan of Apple Products. My current set up is a 15″ Macbook Pro which I do all my work from. I also have another laptop that dual boots Ubuntu and…