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Tag: Preheader text

  • How to improve the preheader text in your email campaigns

    Preheader text is a small but vital part of every email marketing campaign. If written correctly in conjunction with a concise, benefit focused subject line the two can create a powerful 1-2 combo to greatly increase open rates for your email campaigns. Open rates are arguably one of the most important statistics for email campaigns […]

    Josh Green

    Email best practice
    Josh Green
    May 25, 2016

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