It’s no secret that people these days are having email marketing thrown at them from all over the place. It’s also no secret that email marketing does work. But it can always work better. With so much consumer email being sent it’s very important to stand out from the crowd. In this post, I’ll go through some of the techniques you can use to do just that, with some examples of companies already doing it. Be bold, be adventerous Emails generally fall into very predictable and re-usable patterns, which isn’t a bad thing at all. In fact, in terms of maximising email profitability it’s very good. But just because an email design falls into a tabular based design doesn’t mean…